Fireside Chat: WLFI x DogeOS: Building Stablecoin Products for Mass Adoption
Fireside Chat: Building Stablecoin Products for Mass Adoption
Justin Kugel (Head of Business Development, World Liberty Financial) in conversation with Jordan Jefferson (Founder & CEO, DogeOS)
📍 Location: Palais des Festivals et des Congrès, Redford Stage
🗓️ Date: Monday, March 30
⏱️ Time: 14:10 - 14:30
Stablecoins have become the dominant force in on-chain liquidity, reshaping how value moves across crypto. Supply just crossed $320 billion. Settlement hit $33 trillion in 2025. But what does that shift actually mean at the product and ecosystem level, and what does it signal for communities that have never had access to this infrastructure?
Jordan Jefferson (DogeOS) and Justin Kugel (World Liberty Financial) are getting into the real mechanics of stablecoin growth: what actually drives distribution, what creates velocity, and what happens when an ecosystem that has been structurally locked out of this infrastructure finally gets access to it.
The conversation will cover:
What drives stablecoin adoption, using USD1 as a case study
Why Dogecoin's 10M+ holders represent one of the largest untapped stablecoin opportunities in crypto
How stablecoins can grow in a community-driven environment
This is an open, exploratory discussion grounded in real dynamics for builders, contributors, and anyone thinking seriously about how to bring meaningful economic activity on-chain.
Please note: this session takes place on the main EthCC program at the Palace of Festivals and Congresses of Cannes. Entry requires a valid EthCC conference ticket. This is not a side event and is not accessible without one. Tickets can be purchased at https://ethcc.io/