Founders Bay Virtual Workshop: Founder-Led Growth: Build a Personal Brand on Linkedin that Drives Real Business Results
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In today’s competitive startup landscape, your personal brand is one of your most valuable business assets. As a founder, how you show up on LinkedIn can directly shape your company’s visibility, reputation, and growth opportunities. In this session, Diandra Escobar, Founder of Distinctiva, will share proven strategies for building an authentic and influential LinkedIn presence that drives real business outcomes.
Diandra will break down how to position yourself as a thought leader, craft content that connects with your audience, and leverage storytelling to attract investors, customers, and partnerships. You’ll learn how to align your personal mission with your startup’s goals—so your online presence becomes a natural extension of your brand’s purpose and impact.
This workshop is perfect for founders, startup operators, and professionals looking to strengthen their voice on LinkedIn without feeling “salesy.” Expect practical insights and frameworks that can be implemented immediately to grow your audience and turn engagement into measurable results.
✅ What You’ll Learn:
How to define and communicate your unique founder brand
Content frameworks that build trust and visibility on LinkedIn
Strategies to grow an engaged network and attract opportunities
Storytelling techniques to connect your personal and company narratives
Best practices for consistency, engagement, and measuring success
Our Speaker:
Diandra Escobar, Founder at Distinctiva
About Us
Founders Bay is a membership community of 80,000 founders and VCs coming together to grow their startups through curated weekly events, expert-led virtual workshops, and educational resources. Proudly woman-owned and operated by Mariane Bekker, we are dedicated to empowering a diverse and inclusive startup ecosystem. Subscribe to our newsletter and become a member today.
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