Hiring In The AI World
The "post a job and pray" era is over. A tactics-first session on the modern outbound recruiting stack — Clay, LinkedIn, Lemlist, and HubSpot — from the inventor of programmatic job advertising.
A practical, no-fluff talk from Jason S. Gorham — inventor of programmatic job advertising (U.S. Patent 7,653,567, licensed by Indeed and LinkedIn) — on what's actually working in talent acquisition right now. You'll leave with a concrete sourcing and outreach playbook you can deploy Monday morning.
Who should attend: Founders hiring their first 10–50 people, heads of talent, in-house and agency recruiters and sourcers, and GTM/RevOps leaders running outbound (the same stack and tactics apply).
Why it's valuable: Job boards are saturated, response rates on cold InMails are collapsing, and the candidates worth hiring are almost never actively applying. Jason breaks down the AI-powered outbound stack his team uses at TalentXI — Clay for B2B enrichment and LinkedIn network mapping, email discovery workflows, Lemlist for multi-channel drip sequences with true hyper-personalization, and HubSpot as the candidate CRM that ties it all together. Includes a live walkthrough of an end-to-end campaign.
Agenda
Why job postings are broken — the data behind the collapse of inbound hiring
Sourcing with Clay — B2B enrichment, LinkedIn network mapping, building targeted candidate lists at scale
Email discovery — finding the right address for every candidate (waterfall enrichment, verification, deliverability)
LinkedIn + Lemlist drip sequences — multi-step, multi-channel cadences with hyper-personalization that actually gets replies
HubSpot as your candidate CRM — pipelines, lifecycle stages, and reporting
Live walkthrough — one campaign, end-to-end
Q&A
Jason S. Gorham is Co-Founder of TalentXI and the inventor of programmatic job advertising — a concept protected under U.S. Patent 7,653,567 and now licensed by Indeed and LinkedIn. He's a Citrix Dual Category Award Finalist, took 2nd place in the IT Expo Pitch Competition in February 2026, and has 20+ years of talent acquisition experience across multiple Fortune 100 companies. He's spoken at Tri-State SHRM, London Recruiting, the ERE Conference, and the Atlanta Recruiter Roundtable.