WorldFirst CNY Special: Welcome to the Marketing Playground
WorldFirst and The Financial Coconut invite you to a special CNY luncheon, featuring a live podcast recording and festive lohei on
Date: 4th February 2026 (Wednesday)
Time: 11:00AM - 2:30PM (Registration begins at 10:30AM)
Venue: Ant International | WorldFirst Office (Guoco Midtown Level 20).
Theme: Real life isn’t a funnel. It’s a playground.
Customers explore, hesitate, binge, disappear, and return.
You can’t force them to buy — only design a playground compelling enough for them to stay.
If you’ve outgrown tidy funnel diagrams and want a more accurate way to think about customer behaviour, this closed-door event is curated just for you.
Who You'll Meet:
SME Business Owners & Senior Operators
Heads of Marketing
Revenue decision-makers
Programme:
By WorldFirst: Business sharing on helping B2B/B2C businesses minimise risk and maximise profits with a multi-currency account and business card designed for global trade.
By ElmWood: Insights sharing on latest AI tools (hacks) optimised for commercial and marketing leaders.
By The Financial Coconut: High-signal, discussion-led live podcast recording covering:
Brand vs Performance budget allocation
Tracking non-linear journeys (without being intrusive)
Where growth leaks after purchase
What stays the same across B2B & B2C
Lohei & Networking Lunch: Join WorldFirst and The Financial Coconut for a festive lohei toss to usher in the new year, and mingle and network over lunch.
Note: The first 60 arrivals on the day receive an exclusive WorldFirst CNY angbao pack!
There will be giveaway segments across the afternoon with prizes to be won. 3rd, 2nd, and Grand Prize winners will be announced during lunch.
Speakers Include:
Jake Tan — Founder & CCO, ErgoTune (Marvable)
Marcus Ho — Managing Director, Brew Interactive & LiteBrew
Caleb Khoo — CEO, Saleshero.io
Moderators:
Reginald Koh — Chief Financial Coconut
Judson Teo — Co-Host, TFC The Business Show
About Your Hosts
WorldFirst, a brand of Ant International, supports Singapore's SMEs in simplifying key financial operations, including international payments, collections, currency conversions, and treasury management, all in a one-stop account.
The Financial Coconut is Singapore's 1st Business and Finance Podcast, breaking down complex business and finance matters into simple, actionable insights.
Attendance
By invitation and confirmation only.