Soundcheck Live: AI Panel + Launch Party
What is Soundcheck?
Soundcheck is an all-in-one software platform for bands and live event professionals. We make gig management simple by bringing booking, coordination, and payments into one streamlined tool. Learn more at https://soundchecklive.io/.
About the Event
We’re building at the intersection of Austin’s music and tech communities, and this launch party marks the official debut of Soundcheck Live.
In partnership with Capital Factory, Austin Tech Week, Top Down Creative, and DJ Shani from KUTX, we’re bringing together creatives and innovators for a night of conversation and celebration. The evening begins with a panel on AI in Entertainment, Music & Media, where we’ll explore the importance of keeping humans in the loop while leveraging technology to improve the way we work. Afterward, we’ll celebrate with performances from some of Austin’s biggest artists.
Headliner: Sir Woman 🎤
🗓 Agenda
6:00pm — Doors Open
6:30–7:30pm — Panel on AI in Entertainment, Music & Media
Hosted by Zach O’Neal, Global Head of Marketing @ Flawless AI
Panelists: Zeale, Jonathan Bolton, Lauren Bruno, Ying Yao
7:30–11:00pm — Performances by Sir Woman, Jonathan Terrell, and Kalu & The Acoustic Joint
💡 Become a Sponsor
Looking to boost your brand visibility? Join us as a sponsor and connect with Austin’s music + tech community. Your support helps bring creatives and innovators together.
🎤 Sponsors
Capital Factory
Capital Factory is the center of gravity for Texas entrepreneurs, connecting founders with investors, employees, mentors, and customers.
Top Down Creative
Top Down Creative is your trusted ally in music, media, and live entertainment. Backed by 20 years of experience, they bring bold visions to life — booking top talent, producing unforgettable events, and capturing every moment through compelling content.
PMG
PMG is a full-service media and marketing agency dedicated to elevating brands in the digital era. With deep expertise in streaming, social, experiential, and broadcast, PMG crafts creative strategies that drive audience growth, engagement, and measurable results.
This event is part of Austin Tech Week—a five-day celebration bringing together the brightest minds in Austin’s tech ecosystem, happening October 20–24, 2025. Discover innovative ideas, connect with leaders and peers, and be part of shaping the future of tech in Texas. Learn more and grab your Austin Tech Week pass here: austintech.com.