​Dry your post-summer tears — Growth Meetup is back! This September we’re returning with a very special edition and a brand new format: Pecha Kucha Night.

​Short and dynamic Pecha Kucha-style presentations (one of them can be yours), interactive roundtable discussions, a bigger crowd — but the same signature atmosphere and our mission to connect, learn, and get inspired together.

​And inspired we will be — because this time, we’re tackling a topic that’s reshaping how users find products and how teams build visibility. 👇

​Because… Remember when you’d Google something and click the first blue link?
Yeah, neither do your users.

​Gone are the days of simply optimizing your site for SEO and watching traffic roll in and users sign up. (Not that it was ever that simple.)

​The way people discover products is changing FAST. Skipping traditional search engines and asking ChatGPT, Claude, or Perplexity instead is the new norm. “Just” ranking no longer cuts it. You have to make it into an LLM’s answer box. 

​Be recommended, summarized, mentioned, cited and embedded into answers.

In this edition of Growth Meetup, we’ll talk about how online visibility is evolving and what it takes to build and grow in the AI-first era.

​We’ll explore:

• ​How AI tools are changing user behavior

• ​What “visibility” means when LLMs give answers instead of search results

• ​What marketing, growth and product teams can do now to get seen (and chosen)

​As always, expect real-life examples, tactical insights, ideas to steal — plus space to chat and meet others navigating the same changes.

​​👥 We’re limiting the number of participants to 50 only, so make sure to apply early and secure your seat.

​About the format 

​This time, we’re switching things up:

• ​Up to 6 Pecha Kucha talks: each speaker gets 6 min 40 sec (20 slides, 20 sec each)

• ​Speaker roundtables with rotation: pick a topic, grab a seat and chat in small groups. You’ll move tables so you can hear from more than one expert.

​Speakers

​​🎤 Tomasz Niezgoda, Co-founder & CMO at Surfer

​

​🎤 Michał Sadowski, Founder & CEO at Brand24 & Chatbeat

​Want to be one of the speakers?

​Got an insight worth sharing? A real-world lesson or case study about search, visibility, or building products in the age of AI?

​You can apply to give your own Pecha Kucha-style talk during registration.

You’ll get 6 min 40 sec to share something others can learn from — 20 slides, 20 seconds each.

​Submit your speaker application before the September 3, 2025.

​🔍 About Growth Meetup

​​Curated community and in-person events for people:

• ​​obsessed with product and business growth

• ​​​​handling the role of a growth, product or marketing senior manager

• ​​​​working with digital products or services

​​​​If it sounds like you, the Growth Meetup is your go-to platform for exchanging knowledge and expanding your network. Since 2018, we've been gathering to share insights and tackle growth challenges together.

___________________

​​🤝 The Meetup's Partner

• ​Surfer - online visibility, simplified. Agencies, teams, and freelancers use Surfer to grow organic traffic and build brands.

​Contact us, if you'd like to become a partner of the next event.