Why 2026–2027 Is the Perfect Time to Expand Your Business to France—and Why Most Foreign Companies Will Fail Without the Right Localization
FOR WHO IS THIS CONFERENCE?
This conference is for you if:
You are a CEO, Founder, Export Manager, or Business Developer
Your company plans to enter or strengthen its presence in France in 2026–2027
You already have a validated offer and international ambition
You want to:
convert French prospects,
build trust quickly,
avoid legal, linguistic, and cultural pitfalls.
🚫 This conference is not for:
early-stage projects without budget,
students or “one-day maybe” ideas.
WHY FRANCE – WHY NOW?
Why 2026–2027 is a strategic window:
France remains one of the largest markets in Europe
Strong demand in:
Life Sciences
Healthcare
Legal & regulated industries
Premium services & innovation
Increasing expectations regarding:
language quality,
compliance,
professional credibility.
👉 Entering the French market without a solid localization strategy is no longer an option.
WHAT MOST FOREIGN COMPANIES GET WRONG
The 5 critical mistakes that destroy market entry:
Translating instead of localizing
Using English-first messaging for French decision-makers
Ignoring tone, hierarchy, and cultural codes
Poorly translated legal & commercial documents
Losing credibility before the first sales call
💡 Result: lost deals, longer sales cycles, damaged brand image.
WHAT YOU WILL LEARN DURING THE CONFERENCE
In this 60-minute strategic session, you’ll discover:
✔️ Why language is a revenue lever, not a cost
✔️ How French buyers perceive foreign companies
✔️ What makes a website, pitch deck, or brochure credible in France
✔️ How proper translation impacts:
trust,
conversion,
pricing power
✔️ A proven framework to enter France with confidence and structure
ABOUT THE HOST
Valérie — Founder of Esculape Athena Traductions
Valérie has over 15 years of experience working with international companies expanding into the French market.
She helps businesses:
translate and localize their websites & documents,
adapt their commercial messaging,
secure their market entry in regulated and high-stakes industries.
👉 Her approach combines language expertise, business strategy, and cultural intelligence.
BONUS
🎁 All participants will receive:
A strategic checklist:
“Is your business really ready for the French market?”Priority access to a free strategic audit (limited spots)
Ready to expand to France the smart way?
🚀 Register now for the free online conference
Learn how to turn language, localization, and credibility into a competitive advantage in France.
👉 SAVE YOUR SEAT
This conference is designed for companies with an existing offer and international growth ambitions.