​GTM Cold Start: How To Go From Zero To Hero

​Join Jonathan Greechan, co-founder and CEO of Founder Institute — the world's largest pre-seed startup accelerator — for a keynote on the hardest part of go-to-market: the cold start. How do you get from zero traction to real momentum when no one knows who you are yet?

​Jonathan has helped launch thousands of companies across 200+ cities. In this talk he'll break down the GTM playbooks that actually move the needle for early founders — and how AI is rewriting them in 2026, letting lean teams run GTM functions that used to require a whole org.

​Come for a tactical, no-fluff session on going from zero to hero. Stay for the lunch and networking with Seattle's founder and GTM community.

​Part of Seattle Tech Week — Skillsheet GTM Day at thinkspace.

11:00 AM - DOORS OPEN + NETWORKING
11:30 AM - Keynote: The GTM Cold Start: How to Go from Zero to Hero — Jonathan Greechan (CEO, Founder Institute)
12:00 PM - Lunch + NETWORKING

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​“Brought to you in partnership with Every….“ — an all-in-one agentic back office solution for finance and HR. Everything you need to run your company, all in one place to launch, operate, and scale — banking, payroll, benefits, taxes and compliance. https://every.io

​See all GTM Day events → https://luma.com/skillsheet