💡 Product Circle ⭕ Chat - Pricing in AI and Distribution with Amit Godbole
Welcome to 💡 Product Circle ⭕ Chat on
🕕 Wednesday 8 April 2026 at 9am (London, UK)
🕔 Wednesday 8 April 2026 at 6pm (AEST, Sydney)
🕕 Wednesday 8 April 2026 at 1.30pm (Pune, India)
Topic: Pricing in AI and Distribution
You’re Not Pricing AI. You’re Pricing Distribution. 🚀
Most teams treat AI pricing as a late-stage decision:
Build the model ➝ ship features ➝ then figure out monetisation.
That sequence no longer works.
As AI capabilities commoditise, pricing power moves upstream into product decisions:
🔁 how users discover you
⚡ how quickly value shows up
🧩 how usage compounds inside real workflows
📈 how your loops turn adoption into willingness to pay
In this 💡 Product Circle ⭕ Chat hosted by Irene Liakos, Amit Godbole will unpack AI pricing as a product system, not a spreadsheet exercise. Connecting distribution mechanics to pricing leverage, and exploring why many AI products struggle to monetise despite strong engagement.
💬 “In AI products, belief in value is shaped by product experience and distribution, not model capability.”
What we’ll cover
✅ Distribution = pricing leverage
Why acquisition and activation mechanics shape pricing outcomes long before your pricing page exists.
✅ Freemium: learning vs leakage
When “free” helps customers learn value — and when it quietly erodes it.
✅ Usage-based pricing: clarity or confusion?
Why usage-based models can muddy value, create anxiety, and stall adoption (and how to avoid that).
✅ Designing “obvious pricing”
How to design the product experience so pricing feels natural and inevitable, not forced.
You’ll leave with sharper instincts, better language, and more durable mental models for pricing AI products — early, when decisions are still cheap to change.
About Amit Godbole
Amit Godbole is a technology product leader focused on AI, pricing, and distribution. He has built and scaled enterprise products used by Fortune 500 companies and has advised both global organisations and 0–1 startups on AI product strategy and monetisation.
Alongside his product work, Amit is a community leader across the global product ecosystem, supporting ProductTank chapters across APAC and working with 30+ communities to grow high-quality product thinking and leadership development in the region.
He’s also the host of The Priceless Conversations podcast, where he explores how modern product leaders think about value creation, distribution leverage, and monetisation decisions in an AI-driven world.
Zoom Link: See invite
✨Attend and WIN ✨
You know we always have something special to giveaway at every chat. This one is no different!
🏆 All LIVE attendees will receive a curated AI Pricing Playbook. A short, practical PDF covering AI pricing models, distribution loops, and common failure modes — with real examples.
✨Virtual Networking ✨
The first hour of the Chat will be recorded. Afterward, stay on for live networking with product and tech peers from around the world—no recording, just meaningful connections.
If you’re building, funding, or leading AI initiatives this is the conversation you’ll wish you’d had earlier.
Mark your calendar, bring your questions for Amit!
✨Refer a Friend✨
Think this is valuable, refer a friend via Luma and earn a discount code to be used at the next Chat. 10% OFF for every referral (got 10 friends? Get a free pass)
✨Huge Speakers Booked✨
We have great global product speakers booked every second week!!
If you missed our past speakers, catch up on the recordings with Christian Idiodi, Rich Mironov, Jason Knight, April Dunford, Bob Moesta and many other Leaders!
All Product Circle Chat recording will be posted at https://theproductvenn.substack.com/
thanks,
Irene
--
Irene Liakos
Product
[email protected]
Linkedin
The Product Venn Substack - home of all 💡Product Circle⭕ Chat
Masterclasses - for targeted Product Training. Pricing Strategy & Monetisation. Product Growth and more!
ICAgile Certified Product Management Professional - level up your product game. Get a discount. Ask me how.
APMG Certified Changed Management - learn the human behavioural science and psychology behind change for lasting transformation. Ask me how.
Phronesis Advisory - Practical Wisdom
Phronesis - Practical Wisdom. Product Management with Results. Profitable Problem Solving. Value Discovery
Derisk Desirability, Viability, Feasibility and Sustainability with targeted Product Advisory, Consulting, Training and Coaching. Level up your product success with a Fractional Product Leader