

A Founder’s Legal Guide on Launching in Bulgaria
Please note: You must have an ETHSofia ticket to attend. Get yours here: https://ethsofia.com/get-tickets
Ready to turn your idea into a thriving business in Bulgaria?
Uncover everything from legal forms, choosing between freelancer or company, decoding taxes and social security and protecting your brand.
Walk away with insider tips on banking, VAT, MiCA compliance, contracts, hiring, and invoicing — plus the chance to win an exclusive LLC incorporation package!
Topics:
Freelancer or Company?
Taxing 101
Social security - how much?
EOOD/OOD/DPK/EAD/AD?
What are the benefits for DPK?
How to choose a name and trademark?
What are my incorporation initial and fixed expenses in maintaining the legal structure?
Do I need a bank and which one?
Do I need VAT registration?
Who needs a MICA Passport?
Insider tips: contracts, hiring, payments, expenses, invoicing
Agenda:
Audience will have choice between the topics. After each topic there will be questions. End of session is for Q&A.
Choose the right business form – confidently decide between freelancer status and company, and understand the pros/cons of EOOD, OOD, DPK, EAD, AD.
Understand their obligations – calculate basic taxes, social security contributions, VAT thresholds, and know if MiCA rules apply.
Name and protect their brand – check name availability, register trademarks, and avoid common pitfalls.
Plan their finances – estimate setup costs, ongoing maintenance, and select a suitable bank.
Operate like pros – draft clear contracts, handle invoices/payments, and manage hiring and expenses in compliance with Bulgarian law.
Apply insights immediately – through case studies, group challenges, and Q&A, they’ll practice real-world decisions and leave with a ready-to-use founder’s checklist.
Prizes and Bounties:
+ 1000 EUR in corporate services and merch:
1. Variable Capital Company or Limited Liability Company incorporation (includes 1 hour consultation, up to 2 shareholders and 2 directors, name availability check, legal service of preparation of documents and two application to the Commercial register, VAT registration, government fee)
2. EU Trademark registration - (includes: 1.research on the trademark availability for 1 Class of Goods/Services, 2. Application for 75% reduction of fees; 3.Application to EUIPO 1 Class of Goods/Services,)
*Rewards can be claimed in a period of 1 year
About the speaker:
Lilly Zhekova is an entrepreneur and legal strategist with deep expertise in company formation, corporate governance, and regulatory compliance in Bulgaria. She has successfully advised startups and freelancers on structuring for growth, optimizing tax and social security obligations, and navigating emerging frameworks like MiCA. Passionate about empowering founders, Lilly combines hands-on experience with legal acumen to turn complex business setup into clear, practical steps.