

AI for Product Managers
Learn how to use AI to accelerate customer discovery, validate solutions, and make better product decisions, without leaving your desk.
Get AI super powers to grow in your PM job
Using AI in product management is not just about getting better at ChatGPT. It's about how to leverage AI across the product development life cycle (PDLC) to accelerate, expand, and simplify what's possible.
Unfortunately, most AI courses for PMs focus on how to build AI-powered features. But PMs can benefit from AI practices regardless of the type of product they are building. This is the focus of this course: helping PMs expand the daily practice of product management and giving PMs super powers.
Over two weeks, you’ll learn—by doing—how to use AI to accelerate discovery, synthesize insights, explore solutions, and support decisions, while understanding where AI helps and where it can mislead. This is a hands-on, instructor-led cohort for PMs who make real product decisions.
Course Structure (PDLC-Aligned):
1. Discover – AI-Accelerated Customer Discovery
2. Define – Insight Generation & Problem Framing
3. Design – Ideation & Solution Shaping with AI
4. Drive – Validation of Solutions, Decision-Making, Risk & Trust
Each session builds on the previous one with hands-on exercises on a real product idea. You practice using AI tools and refining your prompts while developing a critical mindset for when and how AI makes sense.
How the Course Works
The course is designed as a bootcamp: with hands-on practice and lessons.
Duration: 2 weeks (short, intensive, focused) + Graduation Demo day
Format: Instructor-led cohort with 4 live sessions (you get help as you go)
Sessions: 2 sessions per week (gives you time to internalize)
Between sessions: Hands-on individual assignments (to build the practical muscles)
You will
• Work on a shared real-life product case in small groups
• Complete individual exercises for each phase of the PDLC
• Review and discuss peers’ work
• Learn through comparison, challenge, and reflection
• Group collaboration is encouraged, but individual practice is required.
Instructor
• Author of "AI for Product Managers"
• Product leader with hands-on experience applying AI to real product work
• Focused on practical frameworks, not theoretical AI
• 10-year experience running cohort-based training sessions for Product Managers
This course is grounded in real-world product decision-making.
Download Prompts for Customer Discovery
Download this free resource to learn how you can create synthetic users and conduct customer interviews - all without leaving your desk.
You get my 5 Essential AI Prompts for Customer Discovery and can start practicing with them before enrolling in my course.
Link: https://maven.com/sparkengine/aiproductmanagers#lead-magnet