​Presented by the Sparkworks Collective

​Learn from business professionals who are enhancing their productivity using AI tools, tactics, and processes.

Join via Zoom or In Person:
Refraction Innovation Hub
7950 Jones Branch Dr., 8th Floor North
McLean, VA 22102

​September 23:
Smarter, More Successful Sales with AI

​Presented by Ben Dickey,
Sales Automation Leader
(Sparkworks & FiscalNote)

​Sales can make or break early-stage startups — but the playbook is changing fast.

​Today’s most effective sales professionals are blending tried-and-true approaches with AI-powered tools to identify opportunities, personalize outreach, and close deals more efficiently.

​In this Lunch & Learn session, Ben Dickey, a sales automation leader with over a decade of experience at market-leading companies like Zapier and FiscalNote, will share how AI can transform your sales process — whether you are just landing your first customers or scaling toward enterprise growth.

​In particular, you will learn how to:
- Use AI to uncover and qualify leads faster
- Personalize outreach at scale without losing authenticity
- Automate repetitive tasks so your team can focus on closing
- Build a sales process that grows with your startup

​Join us to discover how startups can harness AI not just to sell more, but to sell smarter.