PickFu + AI: Your in-house product research team

​Most brands know they should be validating their decisions with data. But who actually has the time to figure out the research process?

​The good news: the barrier to entry for conducting consumer research is lower than ever. 🙌

​In this session, we’ll show how your AI assistant can take your business goals or questions, create a plan, and execute consumer research for you:

• ​Finding the right audience segments to target

• ​Recommending tests to run and setting up surveys

• ​Collecting insights from real people via PickFu

​If you've ever skipped the research step because it felt too complicated, this session shows how AI removes the complexity while real consumers remove the guesswork.