

Greater Toronto Area (GTA) Boutique Fitness & Wellness Owners Virtual Roundtable: Retention, Community & Growth
Join a group of boutique fitness and wellness operators for a private virtual roundtable focused on member retention, community building, sustainable studio growth, and AI-driven operations.
This curated online gathering brings together growth-minded studio owners to exchange ideas, discuss real challenges, and share practical best practices for building strong communities, long-term member loyalty, and modern, technology-enabled studio operations.
This is not a sales event. It is a facilitated peer discussion among operators who care deeply about the future of boutique fitness.
During the session, we will:
• Connect with other studio owners in a focused virtual setting
• Share best practices around retention and community building
• Discuss common operational and growth challenges
• Explore how studios are leveraging AI and automation in their day-to-day operations
• Exchange actionable ideas for strengthening member relationships and engagement systems
Following a highly successful in-person roundtable in Montreal and East & West GTA during the last few months, where studio owners shared practical insights and built meaningful connections, we are now expanding this initiative into a virtual format to make it more accessible across cities for North GTA.
These sessions are intentionally kept small and curated to ensure high-quality discussion, actionable insights, and strong peer connections among operators focused on long-term, sustainable growth.
All participants will also receive a digital version of the NexScale Member Retention Playbook.
Organized by NexScale
NexScale helps wellness and fitness studios retain more members, strengthen their communities, and grow profitably.
With NexScale Chloe, an AI Business Partner, studios move from founder-led execution to system-driven operations, turning retention into a predictable and scalable growth engine powered by AI and automation.
Its mission is to help scale wellness and fitness businesses today while contributing to human longevity tomorrow.
Facilitated by Soodeh Farokhi — Founder & CEO of NexScale, and the mind behind Chloe
Soodeh built Chloe from a clear conviction: wellbeing and longevity are worth protecting, and the studios that help people live healthier, longer lives deserve technology designed specifically for them.
She is a strategic product and executive leader with 17+ years of experience building and scaling software and AI companies. Before founding NexScale, she held senior leadership roles in product and technology, including co-founding a venture-backed AI startup in Montreal. Her background combines deep technical expertise, strong product intuition, and hands-on operational experience across scaling organizations.
Beyond her executive work, she is a community builder and long-standing advocate for wellbeing and sustainable living.
Co-hosted by Matt Golt
Former gym owner, Lululemon ambassador, and community operator at NexScale, leading go-to-market.
Matt brings over 6 years of hands-on experience in boutique fitness operations. He works closely with studio owners in the NexScale network, focusing on retention, community building, AI adoption, and practical day-to-day growth strategies.