

Agentic Advertising Standards & Community Launch
Advertising is entering a new phase. Intelligent agents are starting to plan, activate, and optimize media without human intervention. Legacy workflows, platforms, and roles are being redefined in real time.
This event is your front-row seat to the shift already underway.
You’ll get a first look at a new shared framework built by the industry, for the industry. The industry needs a new model designed to support agentic advertising at scale, across channels, platforms, and partners. It will be open, interoperable, and built to evolve.
Whether you work in yield, measurement, planning, or buying, this is the moment to understand how your world is about to change and what comes next.
Why Attend:
Get clear on what’s coming and why it matters now
See live demos from early adopters building agentic campaigns
Hear from leaders in publishing, agencies, and ad tech infrastructure
Learn how to participate in the formation of an industry-wide model
This is the start of a collective movement to define the infrastructure for the agentic era of advertising.
Who Should Join:
Publishers and platforms thinking beyond point solutions
Agencies building intelligent workflows across fragmented supply
Tech teams exploring LLMs, autonomous agents, or optimization orchestration
Strategic leaders preparing for structural shifts in the media ecosystem