Cover Image for DesTech Studio: Product Pitching & Visualization
Cover Image for DesTech Studio: Product Pitching & Visualization
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DesTech Studio: Product Pitching & Visualization

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About Event

DesTech: Where Design meets emerging Technology!

Turn your product idea into something people can see, believe in, and get excited about! Whether you’re dreaming up a digital app or a physical product, this hands-on program will show you how to shape raw ideas into persuasive pitches backed by powerful visuals.

You’ve probably heard the buzzword “design thinking” tossed around—but behind the jargon lies a rich body of design knowledge that can be channeled into building stronger, smarter ventures. Every entrepreneur, regardless of industry, navigates phases like ideation, prototyping, testing, and market research. These stages are rarely linear—they involve hidden frameworks, repeatable techniques, and proven processes that can help you avoid costly missteps, accelerate progress, and create ideas that truly stand a chance.

In this 4-session workshop series, you'll learn how to:
✨ Apply design thinking and critical theory frameworks to refine your product idea
✨ Explore AI tools and creative software while learning how to NOT use them (going beyond cookie-cutter, generic outputs and flashy slides to build ideas that are authentic and true)
✨ Personalize visual storytelling and create custom, unique branding
✨ Build photorealistic product mockups and polished branded assets

By the end, you won’t just have an idea—you’ll leave with a polished mini pitch deck, photorealistic product mockups, and custom brand assets ready to bring your business concept to life and set you up for incubation.


Program Overview:

  • Day 1: Introduction to Design thinking and AI tools (Ideation Phase)

  • Day 2: Learning and implementing Frameworks (Critical Analysis Phase)

  • Day 3: Brand Assets and Mockups (Product Visualisation Phase)

  • Day 4: Final storytelling — bringing it all together


Meet Your Instructor

Sunidhi Naik is an architect and creative technologist specializing in immersive storytelling and extended reality. She is the co-founder of Medaelna, a design and architecture studio in India, and has been teaching at OCAD University for over two years. As a published IEEE researcher in Mixed Reality design and development, Sunidhi has presented her work at leading conferences and events worldwide. With expertise at the intersection of design and technology, she leads the Destech workshop series, where she draws on years of experience to help participants develop their business ideas while learning practical tools and frameworks along the way.

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