[Open Climate] How to market your climate company

​If you’ve been following Climate Drift for a while, you know we’re obsessed with the unsexy, overlooked bottlenecks that decide whether climate solutions scale or stall. And here’s one nobody wants to admit:

​💸 Climate doesn’t sell itself.
🌍 Impact doesn’t speak for itself.
💬 And storytelling can make or break climate deployment.

​Marketing for Climate is about more than campaigns. It’s about reframing risk. Reaching the right people. Translating megaton ambitions into action people actually care about : whether they’re buying insurance, allocating capital, or setting national policy.

​It’s also really hard. Especially when you’re marketing to communities experiencing loss, governments under pressure, or systems built to say “no.”

​So we’re putting together a 60-minute LIVE Open Climate Session to talk shop with a few people who do this for a living and whose work affects millions.

​Together, they’re figuring out how to market the future in a way that builds trust, not just clicks. Expect:

​Featuring

• ​Sean Higgins: B2B climate-tech product and content marketer who partners with founders to craft high-impact messaging, backed by 10 + years of growth-driven storytelling. linkedin.com
  

• ​Akhila Kosaraju: Design strategist turning climate innovators into category leaders with high-converting brands and websites for DOE-backed ventures and Accel-funded unicorns. linkedin.com
  

• ​Matt Calderone: Senior communications leader at LaunchSquad who has spent a decade telling transformative stories for climate-tech and energy companies worldwide. linkedin.com
  

• ​Sarah Lazarovic: VP of Communications & Creative Strategy at Rewiring America and long-time climate storyteller combining strategic creativity with 20 + years of media and marketing experience. sarahl.com

​🔥 Case studies that worked — and the ones that failed
🧠 Lessons from local pilots to national policy

​Come for the marketing breakdowns. Stay for the blueprint on how to sell climate without selling out.

​👉 RSVP now to secure your spot