


Find Your Next Customer — The Future of AI-Driven Audience Building
Most go-to-market teams don’t fail because of bad messaging — they fail because they’re talking to the wrong audience. Running campaigns with irrelevant lists, wasting time qualifying low-fit leads, and servicing suboptimal accounts drains resources and morale.
But what if building your ideal audience was as simple as describing it in plain English? In this interactive roundtable, we’ll explore how natural language audience building and AI-driven targeting are transforming how RevOps, marketing, and sales teams define, discover, and expand their Ideal Customer Profiles (ICPs). Together, we’ll unpack real-world workflows for AI-powered list building, discuss how to validate and enrich audiences, and debate where human intuition still beats automation. Participants will receive a free list of up to 1000 contacts.
Discussion topics include:
The hidden cost of bad targeting
How to qualify your ideal audience before you launch
Why AI-driven audience building is the next major GTM unlock
Real-world workflows to build and enrich your ICPs in minutes
The balance between automation and human context
