Impact with Meaning: Narrative Strategies for Experiential Learning with Moment Factory

​About this Presentation

​What if the quickest way to the head is through the heart? What if the strongest foundation for education is wonder?

At Moment Factory, our Cultural and Educational division blends innovative multimedia technologies with educational content and assets, to create experiences that spark curiosity and inspire deeper understanding. From nighttime walks in the forest to public space activations, and from invaluable heritage buildings to contemporary museums, we aim to bring people together through shared wonder.

In this talk, Bronwyn Averett (Narrative Director) and Ed Purver (Creative Director) will share some case studies to illustrate how our design strategy (our roadmap to magic) marries strong messaging and clear takeaways with immersive multimedia orchestration. Across many contexts, we have developed an approach that creates an emotional connection to the experience, transmitting key learnings that resonate with people long after they’ve left.

​About our Speakers

​Bronwyn Averett is Narrative Director at Moment Factory, the Montreal studio where she leads the narrative approach in cultural, educational, and heritage spaces — bridging immersive storytelling and experience design.

​Ed Purver is a Creative Director who brings places to life with sound, light, image and interactivity. With over 15 years working as a creative lead in the experiential field, he currently works with Moment Factory, focusing primarily on cultural and educational projects.

​About Futurespaces

​Founded and led by Josh Goldblum (Bluecadet) ​​​​​​​​​​​​​​​Futurespaces offers live webinars and in-person tours that provide valuable insights into the creative process of creating contemporary experiences.