

July 2026: Frenemy Mine: Thirty years of Watching Security and Identity Fight the Wrong War
Criminals no longer break in—they simply log in.
Your digital identity strategy may be quietly draining revenue, eroding trust, and exposing vulnerabilities you can’t afford. Most organizations capture only 25% of identity’s potential value, leaving billions untapped while treating identity as just another IT burden.
In “Mastering Digital Identity: From Risk to Revenue,” this session reframes identity as your most powerful product. Discover why traditional approaches fail and how the Identity Product Owner framework transforms identity into a profit engine—aligning security, privacy, and customer experience with real business outcomes.
Through breach anatomies, real-world case studies, and proven strategies, you’ll learn how to unlock identity’s full value, energize your workforce, and build lasting customer trust. In today’s digital economy, identity strategy isn’t optional—it’s where competitive advantage begins.
Featured Speaker
Eve Maler
Founder & President, Venn Factory
Eve Maler is one of the world’s leading authorities on digital identity and trust. An award-winning standards pioneer, she has co-founded and shaped the foundational systems enterprises rely on today—from early internet protocols to modern identity and access frameworks.
Eve led identity innovation at Sun Microsystems and ForgeRock, guiding ForgeRock as CTO through Series E, IPO, and acquisition. Today, she works with executive teams to transform identity from hidden infrastructure into a visible business advantage—reducing fraud and account takeover, improving conversion and customer experience, accelerating delivery, and empowering users with meaningful control over their data.
Key Topics Covered
Why identity strategies fail—and how to fix them
Turning identity into a revenue-generating product
The Identity Product Owner framework
Real-world breach anatomies and lessons learned
Aligning security, privacy, and customer experience
Reducing fraud and account takeover risks
Unlocking measurable business value from identity
Why Attend
Learn how to convert identity from a cost center into a profit driver
Gain insights from one of the most influential leaders in digital identity
Walk away with actionable strategies for immediate impact
Stay ahead of identity-based threats and evolving attack patterns
Connect with cybersecurity and technology professionals
Strengthen both security posture and business performance
Agenda
5:30 - 6:00 | In-person Networking
5:55 - 6:00 | Virtual Session Starts
6:00 - 6:15 | ISSA Chapter Business
6:15 - 7:00 | Presentation
7:00 - 8:00 | Food & Refreshments