

The Business of Creativity: Building global reach for creative agencies and contractors
Agencies and creatives are no strangers to helping their clients build brands that succeed internationally – but what does it look like when they want to take their own business to new regions?
In an increasingly connected world, there are more opportunities than ever to land projects overseas and build a truly diverse portfolio of work. But with varied client expectations, work practices and financial constraints, breaking into new markets isn’t always as easy as it seems.
In this session hosted by Wise Business, we’ll explore how creative businesses are scaling internationally with insights into localising your business development strategy, navigating regional pricing differences, organising your finances and hiring an international team.
Speakers
• Charlie De Grussa, Head of Creative at Wise
• Jade Acton, Company Director & Executive Producer at Seventeen
• Max Ottignon, Co-founder at Ragged Edge
• Caroline Tomlinson, Illustrator, Caroline Tomlinson Illustration
Join us on 1 April at Future Stores on Oxford Street for an evening of networking, drinks and a panel discussion with leading agencies and creatives on their own international growth journeys and secrets to scaling successfully.
Agenda
7:00 PM - Doors open
7:30 PM - Fireside chat
8:30 PM - Drinks & networking
10:00 PM - Event close
Register your interest if you…
✔️ Are an agency leader: Founder, manager, or staff at creative agency or production company looking to scale
✔️ Are a creative freelancer: Independent creative seeking to break into new markets and connect with global agencies.
We are excited to see you on the 1st April! 🥂