Beyond The Resume: Hiring and Enabling Sales Superstars in Founder-Led Businesses
Are you a founder/CEO who has been burned by a "perfect-on-paper" sales hire who failed to deliver? You're not alone. In founder-led businesses, the stakes are incredibly high. A single bad sales hire can drain cash, kill momentum, and set you back months.
It's time to move Beyond The Resume.
In this actionable webinar, we bring together two unique perspectives: a founder who has built high-performing sales teams from the ground up, and a VC partner who has seen what separates the sales superstars from the duds in their portfolio companies.
We’ll cut through the noise and give you the real-world playbook for building a sales engine that scales with your vision.
What you will learn:
What to Look For in Candidates: Move beyond credentials and discover the non-negotiable traits, skills, and mindset that predict success in an early-stage sales role. (Hint: It’s not just about their past quota attainment).
How to Enable Their Success: Hiring is only half the battle. Learn the critical steps to onboarding, training, and equipping your new hire to win from day one and become a true superstar.
Pitfalls to Avoid: We’ll expose the most common and costly mistakes founders make when hiring for sales, from misaligned comp plans to unclear expectations, so you can avoid these painful setbacks.
Lessons from the Front Lines: Get candid, real-talk insights from a founder who’s lived it and a VC who’s funded it. No theory, just practical strategies you can implement immediately.
Who Should Attend:
Founders and CEOs of B2B startups
Startup leaders responsible for their first sales hires
Head of Sales / Revenue leaders in early-stage companies
Investors who advise portfolio companies on GTM strategy
Speakers:
Christian Schneider - the CEO of FileAI - an AI-native workflow automation platform and the world's only horizontal file processing agent, designed to automate complex, unstructured data workflows at scale. Christian is a serial entrepreneur who has built successful ventures scaling his businesses through building robust sales teams.
Yining Wang - Executive Partner of Sincere Alignment Group Global. Proven Global Entrepreneur with "doer mentality" and IPO track record. C-Level Executive in public listed company and executive director for two IPOs. Yining is a skilled, proven and tested entrepreneur, global business builder with strong integrity at heart.
Both our speakers will share more on what they look for in sales people they hire, how they test them and what pitfalls to avoid.