Why Social Listening Matters for Outbound

​Why social data is critical for B2B Businesses to grow in 2025

​In this office hours session, we’ll explore why outbound feels harder than ever — and how social listening can change the game. Instead of guessing who’s in-market or sending cold messages that get ignored, we’ll look at how listening uncovers buyer intent, creates warmer conversations, and turns outbound from interruption into connection.

​What You’ll Learn:

• ​Why traditional outbound struggles in today’s B2B landscape

• ​How buyer signals appear every day on social platforms

• ​The role of social listening in finding intent, warming prospects, and building trust

• ​A high-level framework for making outbound more relevant and effective

​Who Should Attend?
Founders, sales leaders, marketers, and anyone curious about how social listening makes outbound more human, timely, and impactful.

​📆 Wednesday 17th September
🕔 4:00 PM London Time, 11:00 AM New York Time