Experiment like Spotify, with Confidence

​Learn how Spotify, the world’s leading audio platform, uses experimentation to build, learn, and scale.

For over a decade, experimentation has been the heartbeat of Spotify’s product development. It’s how Spotify move fast without breaking the user experience, and how we turn "gut feelings" into data-driven impact. Now, Spotify is opening up our toolkit to you.

Join The Confidence team from Spotify at Tech Arena as we’re giving the Tech Arena community an exclusive for the reveal of Confidence, Spotify’s new commercial experimentation platform.

​What to Expect:

• ​The Spotify Way: Our Senior Experimentation Expert will walk through the Experiment with Learnings framework, a methodology designed to ensure every test contributes to a long-term knowledge bank, not just a short-term win.

• ​Confidence in Action: Get a first-look demo of the Confidence platform. See how we’ve made it simple to set up A/B tests and powerful enough to coordinate complex, large-scale deployments.

​Who Should Attend?

​This event is designed for Founders, Product Managers, Engineering Leads, and Data Scientists who want to move beyond basic A/B testing and build a world-class experimentation culture within their own organizations.

Space is limited. Secure your spot now to see how Confidence by Spotify can help your team validate ideas faster and optimize for real impact.


Please note: This is an on-site side event at Techarena 2026 that requires a ticket to enter Strawberry Arena. The side event is independently organized and run by the host of the side event. Please direct any questions (or praise!) to the event organizers.