Deal Clinic for SEs

​Solution Engineers are often pulled into deals late, expected to “save” them, and judged on outcomes without ever being coached on selling skills.

​This month's Deal Clinic is designed specifically for Solution Engineers who want to strengthen their sales impact without turning into performative salespeople.

​This is a calm, confidential space to work through real deals with experienced GTM leaders who understand the technical and commercial sides of the sale.

​In these clinic, you can:

​• Bring a real deal where you feel stuck, misaligned, or underutilized
• Get expert guidance on positioning, discovery, and influence without pressure
• Learn how to translate technical depth into buyer relevant outcomes
• Build confidence navigating objections, stakeholders, and unclear buying signals
• Learn from peers facing the same SE specific challenges

​No role play.
No public evaluation.
No forced pitching.

​Just focused thinking and practical guidance.

​Common SE Pain Points We Work Through

​• Being brought in too late to shape the deal
• Struggling to influence without formal authority
• Over explaining instead of creating clarity
• Getting stuck in feature mode when buyers want outcomes
• Feeling like sales skills are expected but never taught

​Featured Expert

​Bill Brown is a SaaS founder and C-suite operator with 20+ years of experience and five successful exits. He helps founders and executive teams scale revenue, lead with clarity, and build companies designed to grow and exit well. His current venture, Axiom Studio, is the enterprise AI control plane helping organizations operationalize AI successfully, safely, and with full sovereignty.

​We limit attendance to create a safe, high-value experience. Early registration is recommended.