

Clay Club Atlanta 1Q26: Countdown to Southbound w/RevPartners
✨ Purpose
Our first quarter Clay Club Meeting on Tuesday, February 24th will be the official countdown kickoff to the third offering of RevPartners ever-growing Southbound (http://www.Southbound.show) conference AND it is nomination day for Southeast Area Clay Cup Nominees. (This year there's a $50k kitty!)
Dive into (and receive!) Clay use case templates from the ONLY Claygency globally to have BOTH Clay Elite Studio Partner AND HubSpot Elite Solutions Partner status ...and they are HQ'd right here in ATL-anta, GA!
RevPartners' Southbound III, co-sponsored by Clay and HubSpot, is bringing BOTH Clay Co-founder Varun Anand AND HubSpot CEO Yamini Rangan to our fair city! And - check the site - that's JUST the beginning.
Mark your calendars for Thursday April 16th for SB III, and get your tickets ASAP as it WILL sell out. RevPartners has graciously offered us an incredible 40% off with promo code "CLAYTL".
🎁 In addition to 40% off of Southbound, attendees (ONLY) will receive the templates demo'd in the meeting and some free credits from the Clay team! And we may just have a HubSpot offer in the making... 🎁
💬 Vibe
We will welcome all members with a quick networking session and welcome drinks. Soon after, we'll kickstart the event with some RevPartners' Clay workflow demos for everyone - beginners, intermediate, and advanced - that fully leverage Clay's integration with HubSpot (and other CRMs) and drive Revenue Performance Acceleration - RPM.
👩🏻💻 What You Will Learn
Simple HubSpot Integrations
Identify new ICP Contacts (free!)
Enrich Contacts with One Button
Automate Account Enrichment
Custom AI Segmentation
Dynamically segment accounts by industry and market focus
Classify personas by job level, role similarity, and influence
Drive sharper targeting and more relevant outreach across buying committees
Deep Account Research at Scale
Automate research across company sites, news, and public data
Surface technographics, hiring trends, and strategic initiatives
Identify unique signals that reveal buying intent and timing
Save hours of manual work with AI-powered enrichment
AI Summarization of High Priority Signals
Generate concise, actionable summaries in Clay
Capture strategic shifts and market moves in plain language
Surface why-now signals that reveal urgency and buying intent
Cut through noise with the most relevant insights for S+M
🍔🍸 Food & Beverage
A round of drinks & appetizers will be provided
⏰ Timing
5:30 - 6:00| Grab a nametag, drink ticket, and say hello!
6:00 - 7:00 | Clay Demos
7:00 - 7:30 | Networking
👋 Your Hosts
Erich Starrett - Clay‑T‑L Club Host, Clay Creator, and Founder of Orchestrate Revenue. A fractional RevOps exec orchestrating cross-functional GTM AI revenue engines (CRMs!) leveraging Clay workflows and AI Agents.
A RevPartners Partner and Advisor in their RPX RPM, founding #MindStudioMaster AI Agent Builder – Level 3, RevOps Co-op ATL Lead, and proud #AiCuriousHumanEnthusiast helping energize Atlanta’s GTM Tech community.
Colt Steingraber - Head of Marketing for RevPartners - the ONLY Claygency globally to have BOTH Clay Elite Studio Partner AND HubSpot Elite Solutions Partner status. Based right here in the Clay-T-L, bridging the gap between GTM strategy and technical execution to build winning HubSpot-based revenue engines.
Colt has also ledDemand Gen for Southbound from its humble beginnings to the Coca-Cola Roxy showcase that it is now.
Tyler Patrick - Revenue Operations Manager of AssetWatch, Clay Club Atlanta Co-host, Clay-mate rising, and host of the Semitechnical Podcast.