

How to Build GTM for B2B. A Practical Masterclass.
🚀 A hands-on masterclass for founders and operators who want to build a clear, repeatable, and scalable go-to-market strategy for B2B products.
If you’re tired of random sales experiments and unclear traction, this session will help you turn GTM into a system — from ICP and positioning to channels, deals, and predictable revenue.
🎤 Speaker:
Alex Berenov — GTM Strategist, Founder & former CEO
🌍 GTM execution in 25+ countries
💰 $2.5M+ raised from investors
🚀 One successful exit
🎓 Y Combinator & 500 Startups alumnus
🤝 Mentor at Alchemist Accelerator
🔍 What you’ll learn:
🎯 ICP & Segmentation
How to identify whom you should sell to — and whom you shouldn’t
💡 Positioning & Value Proposition
Craft messaging that resonates and actually converts
🧭 GTM Motion
Choose the right approach: founder-led, sales-led, or partner-led
📣 Channels That Work
Outbound, inbound, and partnerships — what works at each stage
🔁 Repeatable Sales Process
From first contact to closed deal
📊 Metrics That Matter
Track what truly drives scalable B2B growth
👥 Who should attend:
B2B founders, early-stage startups, operators, and sales leaders looking to build a sustainable GTM engine.