

How to Build GTM for B2B. A Practical Masterclass.
βπ A hands-on masterclass for founders and operators who want to build a clear, repeatable, and scalable go-to-market strategy for B2B products.
If youβre tired of random sales experiments and unclear traction, this session will help you turn GTM into a system β from ICP and positioning to channels, deals, and predictable revenue.
βπ€ Speaker:
ββAlex Berenov β GTM Strategist, Founder & former CEO
π GTM execution in 25+ countries
π° $2.5M+ raised from investors
π One successful exit
π Y Combinator & 500 Startups alumnus
π€ Mentor at Alchemist Accelerator
π What youβll learn:
π― ICP & Segmentation
How to identify whom you should sell to β and whom you shouldnβt
π‘ Positioning & Value Proposition
Craft messaging that resonates and actually converts
π§ GTM Motion
Choose the right approach: founder-led, sales-led, or partner-led
π£ Channels That Work
Outbound, inbound, and partnerships β what works at each stage
π Repeatable Sales Process
From first contact to closed deal
π Metrics That Matter
Track what truly drives scalable B2B growth
π₯ Who should attend:
B2B founders, early-stage startups, operators, and sales leaders looking to build a sustainable GTM engine.