

Double Diamond ft. Dylan Babbs, Co-Founder & CTO of Profound
Double Diamond is excited to present a conversation with Dylan Babbs, Co-Founder & CTO of Profound, the $1 billion AI marketing platform that's defining how the world's biggest brands appear in AI search.
About Dylan Babbs
Dylan is the Co-Founder & CTO of Profound, the AI marketing platform that rocketed from a two-person startup to a $1b unicorn in 18 months. What excites us about this conversation is how Dylan combines high-level organizational leadership with hands-on design and engineering execution at one of the fastest growing design-forward startups in the world right now.
Dylan represents a rare archetype in tech: the design-engineer founder who bridges craft and code. Before Profound, he spent four years at Uber as both a product designer and design engineer building location-based services across the Rider and Driver apps. His career traces a distinctive arc from deeply complex visual information systems to AI product leadership, with design engineering as the connective thread throughout.
About Profound
Profound processes over 15 million prompts daily across ChatGPT, Perplexity, Gemini, Claude, and other AI models, serving 10% of the Fortune 500 in just 18 months. Dylan's thesis is simple but profound: AI itself is now every company's biggest new customer. If AI doesn't mention your brand, you're invisible to the next generation of buyers. Dylan believes we're witnessing the biggest platform shift in marketing history, predicting that by 2027, AI conversations will drive more than 50% of all online commerce.
The company raised $155m across four rounds in under 18 months, culminating in a just-announced $96m Series C at a $1b valuation.
Audience & Curation
Every one of our events is intentionally curated. Double Diamond is prioritizing product builders and designers who are actively crafting AI-driven experiences. For this conversation, we're curating for practitioners working at the intersection of design, engineering, product development for LLM-driven/powered experiences.
Recording & Sharing
We'll have a professional production crew recording the full conversation, and attendees will receive a link to the recording in the days after the event. Feel free to use it however you'd like on your socials, portfolio, or company channels. If you participate in the Q&A, you'll likely appear in the episode, so be comfortable being seen/shared in the content we distribute via our channels. We always appreciate you tagging Double Diamond in whatever you choose to share!
Agenda
6:00 - ~7:00 // Arrivals and mingling
~7:00 - ~7:45 // Conversation with Dylan Babbs
~7:45 - Late // Open mingling
Sponsors
Double Diamond is producing this series with the support of 28th&Park, who helps Founders, Venture Capitalists, Musicians, Artists, Influencers, Creators, and Community Builders create content effortlessly by owning all production and post-production from their studio and events space in Flatiron or on location.
Double Diamond
This event is hosted by Double Diamond, a live-in-NYC event and content series for product and design practitioners building with AI right now. Double Diamond curates intimate, long-form conversations with the builders shaping these novel experiences, and pairs these conversations with a carefully selected audience of peers who ask the right questions and often are wrestling with the same ones.
Follow us on Substack, Linkedin, and Twitter to keep up with our events and conversations.