MXP Paris 2026
MXP 2026 – Shape what’s next
MXP is coming to Paris!
After five years of building MXP London, we’re turning it into something bigger this year. MXP Festivals is a new series, designed for the people shaping what’s next, in the cities where they work. Paris is our first stop outside London, a perfect place to celebrate product innovation.
What is MXP
MXP is for innovators who are immersed in the intersection of digital analytics and AI. Join fellow builders at MXP in Paris for a mix of inspiration, actionable learnings, and invigorating conversations.
An AI moment
Every product leader in the room is navigating the same challenge—AI is reshaping how teams build, decide and grow. Nobody has a perfect playbook yet.
MXP Paris is where we’ll create one. Mixpanel CEO, Jen Taylor and CTO, Anant Gupta will share their vision for our AI-native digital analytics platform and the pivotal year ahead.
What to expect
Product spotlight: Keynotes from Mixpanel’s CEO Jen Taylor, and CTO Anant Gupta on our AI-first vision, complimented by a hands-on workshop focused on practical applications and measurable outcomes
Inspiration: Sessions featuring the people behind today’s top digital products sharing their actual experiences—not just generic best practices
Action: Bookable 1:1 slots with Mixpanel experts to discuss what’s possible- including how to make the most of your tech stack
Community: Social and networking opportunities
Agenda
9:00 - 9:30 CEST - Registration and networking
9:30 - 10:00 CEST - Keynote from CEO Jen Taylor:
In her opening keynote, Mixpanel CEO Jen Taylor will set the tone for Mixpanel’s next chapter and the opportunity ahead for all of us to think bigger. Drawing on her own experience as a product leader, Jen will share how Mixpanel is uniquely poised to be the key partner for product innovators and builders in an AI-native world.
10:00 - 10:30 CEST - Keynote from CTO Anant Gupta:
Anant Gupta takes the stage to unveil the latest and upcoming innovations in the Mixpanel platform. From new features to deeper AI integrations, this session gives attendees an early look at the product roadmap and how it's being built to help teams move faster with more confidence.
10:30 - 10:45 CEST - Fireside Chat & Customer Spotlight with Ledger
10:45 - 11:00 CEST - Break
11:00 - 12:15 CEST - Mixpanel Masters: Analytics in the AI era
Mixpanel's AI capabilities are moving fast, and this session is where you get your hands on them. Designed for practitioners who want more than a demo, this session puts you directly inside Mixpanel's newest AI releases, working through real product scenarios in a live sandbox. You'll experience firsthand how these features change the way you investigate what's happening in your product, understand why, and decide what to do next — then you'll do it yourself.
11:00 - 12:00 CEST - Executive roundtable: The strategies, the missteps and the decisions that are defining what AI value looks like in practice
AI is reshaping how product organisations are structured, funded and measured. The leaders getting it right aren't working from a playbook — they're building one right now. This invite-only roundtable gives direct access to that thinking: the strategies, the missteps and the decisions that are defining what AI value actually looks like in practice.
12:30 - 14:00 CEST - Networking lunch