

Build a Brand People Stay Connected To: A Founder's Circle Intensive
A Founder's Circle Intensive Seminar
What is included:
Coarse Materials - Workbook, Brand Swap Activity Sheet
Light Breakfast & Lunch
Brain Trust from Founder, Krista Medlock
Course Overview:
You can have a beautiful brand, a strong offer, and consistent visibility — and still feel like something isn’t clicking.
People show up once… but don’t stay.
They follow you… but don’t engage.
They’re interested… but don’t convert.
This is where most business owners get stuck.
In this intensive, you’ll learn:
-what actually makes people feel connected to your brand
— why that connection is what drives loyalty, referrals, and long-term growth.
We’ll break down how your messaging, your presence, your experiences, and your decisions all shape how people perceive you — and whether they choose to stay connected or move on.
You’ll walk away with a clear understanding of:
What your brand actually feels like to others
Where you’re unintentionally losing connection
How to create consistency across everything you do
What builds trust — and what quietly breaks it
THE BIG TAKEAWAY: A PLAN
How to design a brand people don’t just notice… but return to
This is not about doing more.
It’s about making what you’re already doing work better.
Agenda
9:30 AM — Doors Open + Light Breakfast
10:00 AM — Welcome + Opening Session
10:20 AM — Why Your Brand Isn’t Sticking
11:00 AM — Building a Brand People Feel
11:45 AM — Brand Swap (Interactive Session)
12:15 PM — Lunch + Curated Conversation
12:55 PM — From Attention to Loyalty
1:25 PM — Your Brand in Motion
2:00 PM — Closing