W Series: Panel Discussion
Pioneering Tomorrow: W Series continues the conversations that sparked during our London edition through a programme of live digital sessions exploring creativity, technology, branding and culture.
On 23 September, Robert Northam, VP Executive Creative Director at R/GA, Lincoln Wallen, Group CTO at Framestore, Digge Zetterberg, CMO at Frontify and George Eid, CEO & Co-founder at AREA 17 come together for a live panel on The Role of Human Craft in The Age of AI. Moderated by Fura Johannesdottir, Global CCO at Interbrand.
As AI becomes embedded across creative workflows, they’ll explore how creative leaders are using it in practice, where it adds value, and why human judgement, taste and craft remain essential to distinctive work.
The session will be live and online, with time for audience questions and discussion.