Travel and Hospitality Leaders' Dinner Roundtable
Join Us for an Exclusive Executive Dinner & Discussion
Travel and Hospitality Leaders' Dinner Roundtable
The Ortus Club, together with our Host, invites Data, Digital, Customer, and Commercial leaders across the travel and hospitality industry to join us for an intimate roundtable dinner in San Francisco on Wednesday, 3rd June. Expect a frank, closed-door conversation with a curated group of senior peers — no presentations, no pitches, just the kind of honest, off-the-record dialogue that cuts to the heart of the challenges you're actually facing.
The Topic
Data-Rich, Insight-Poor: Why Guest Experiences Still Feel Generic
The travel and hospitality industry has never had access to more data. Booking histories, loyalty programme interactions, on-property behaviour, digital footprints — the signals are all there. And yet, for many organisations, the guest experience still feels frustratingly generic. AI-driven personalisation efforts that promised to transform the relationship between brand and traveller are, too often, producing recommendations that feel broad, predictable, and impersonal.
The problem is rarely a lack of data. It is the fragmentation of that data across booking systems, loyalty platforms, and on-property touchpoints that prevents any single, actionable view of the guest from emerging. Add to that AI models trained to generalise rather than individualise, and the gap between what is possible and what is being delivered becomes stark.
This roundtable will take a critical look at why so many personalisation efforts fall short — and what it genuinely takes to move beyond the generic, towards guest journeys that are truly predictive, responsive, and individual.
Discussion questions will include:
How fragmented is your current view of the guest, and what would it realistically take to unify it?
Where are your AI models generalising when they should be individualising — and what is that costing you in guest loyalty and revenue?
What does a truly predictive guest journey look like in practice, and which organisations are getting closest to delivering it?
The Evening
5:30 PM — Arrival of guests
6:00 PM — Welcome address by The Ortus Club
6:05 PM — Opening address by The Host
6:10 PM — Introduction of participants
6:15 PM — Discussion instigated by the moderator and continued by the group
8:15 PM — Discussion brought to a close
Who Should Be in the Room
This dinner is designed for senior leaders in travel and hospitality who are responsible for turning data into differentiated guest experiences — and who are willing to speak candidly about where the gaps still lie. We keep the table deliberately small to ensure the conversation stays substantive and peer-to-peer throughout.
Relevant titles include: Chief Marketing Officer, Chief Revenue Officer, Chief Data Officer, Chief Operating Officer, SVP VP / Global Director of Data Engineering, Data Architecture, AI/ML Engineering, MLOps AI Platform, Analytics & Business Intelligence, and other senior decision-makers with accountability for digital, data, customer, or commercial strategy.
Confirmed Attendees Include
VP of Customer Experience at Sage Hospitality Group
Director of Data & Personalisation at Pacifica Hotels
AVP of Digital Strategy at Crescent Hotels & Resorts
VP of Commercial Analytics at Benchmark Hospitality
Assistant Director of CRM & Loyalty at Destination Hotels
Head of Data Platforms at Pyramid Global Hospitality
Director of Revenue & Pricing at Hersha Hospitality Management
AVP of Marketing Technology at Interstate Hotels & Resorts
VP of Digital Transformation at Sunstone Hotel Investors
Assistant Director of Guest Intelligence at Outrigger Hospitality Group
Head of AI & Personalisation at Vail Resorts
Director of Customer Strategy at Apple Leisure Group
How to Join
Attendance is complimentary and by invitation only. If you have received an invitation, please follow the link provided to confirm your seat. If you would like to request a place, reach out to The Ortus Club team directly. Once your attendance is confirmed, a calendar invite with full venue details will follow.
Date: Wednesday, 3rd June 2026
Time: 5:30 PM PDT
The Host
Tredence is a global data science and AI solutions company dedicated to solving what they call the "last mile" problem in AI — the gap between generating insights and realising tangible business value. Headquartered in San Jose and operating across offices in Chicago, London, Toronto, and Bengaluru, Tredence works with some of the world's largest organisations across retail, travel and hospitality, healthcare, and industrials, combining deep domain expertise with over 100 AI and ML accelerators to move clients from experimentation to measurable outcomes. In the travel and hospitality space, Tredence helps brands unify fragmented data assets, overcome the limitations of generalised AI models, and build the personalisation infrastructure needed to deliver truly predictive, individualised guest experiences at scale.