EstoniAI Meetup Vol. 15: AI for SMEs: Practical Tools, Real ROI
In collaboration with Tallinn Enterprise Centre, EstoniAI Meetup joins Entrepreneurship Day (Ettevõtluspäev) to bridge the gap between AI promise and practical implementation for small and medium businesses.
While AI dominates headlines, most SMEs struggle with a simple question: "Where do I start?" This meetup cuts through the hype to showcase real Estonian companies achieving measurable returns from AI—without massive budgets or technical teams.
Why this matters: While AI adoption could boost Estonia's GDP by up to 8% (€2.5-3.0B), only 5% of Estonian SMEs currently use AI—compared to 23% of large enterprises. With SMEs representing 81% of Estonia's employment, closing this adoption gap is critical.
This meetup provides the practical tools and real examples SMEs need to start their AI journey today, not in five years when the opportunity has passed.
EstoniAI Meetup is Estonia's first and biggest AI community, bringing together 750+ professionals across all sectors. Organized jointly by Founderly and Estonian Founders Society, we've hosted 14 successful events with 75+ speakers, bridging AI innovation with practical business applications. Whether you're building, funding, or learning, be part of the conversations shaping Estonia's AI future.
🗓️ Agenda
15:15 | Doors Open – Registration
15:30 | It Begins
🎤 Welcome by Vattan PS, Founder of Founderly & Creator of EstoniAI
15:40 | 🎯 Keynote: Evaluating AI Solutions with a Product Manager's Mindset How to assess AI tools, define success metrics, and avoid common pitfalls when evaluating AI promises vs. reality — Artjom Shestajev, Senior Product Manager, Clarifai
16:00 | 🤖 Keynote: AI-Mindset for SME owners
16:15 | 🚀 Keynote: The 3 AI Shifts That Actually Matter for Your Business Practical Tools: browser-using AI, AI coding agents, local LLMs — Vattan PS
16:30 | ⚡ Startup Spotlight Estonia's three boldest AI startups take the mic
Glen Madis, Founder, Fintactic.ai
Kaidur Roht, Founder, Kaidur.com
Martin Põhjakivi, Dev, SelectZero
17:10 | Panel Discussion: "Build vs Buy: Smart AI Adoption for Small Business" – A sharp, unfiltered conversation
Tarmo Virki, Director of communications, PowerUP Energy Technologies
Krista Teearu, Partner, Robby&Bobby
Joosep Kõljalg, Founder, Askel
Robert Roosalu, CTO, MindTitan
Jaanus Põder, Founder, Envoice
18:00 | High-Signal Networking
19:00 | Close
Who should attend: Entrepreneurs, operations managers, marketing leads, financial officers, digital transformation leaders, and anyone tasked with improving business efficiency. No technical background required—we focus on business outcomes, not code.
👉 Don't wait to secure your spot – this event is free, but registration is required as spaces are limited!
This event continues EstoniAI Meetup's mission of strengthening Estonia's AI ecosystem by bringing together diverse perspectives, fostering collaboration, and exploring the technologies and strategies that will define our digital future.
📸 See highlights from our previous meetups:
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You are attending a public event that will be photographed and filmed
Images and video material may be used for marketing purposes in the programme communication
The organizers assume no liability for any loss, injury, or damage to persons or property during the event
The organizers reserve the right to refuse admission to the EstoniAI Meetup for any behavior deemed unacceptable or inappropriate