Build a Scroll-Stopping Black Friday Ad with AI
Build a Scroll-Stopping Black Friday Ad with AI
A hands-on creative workshop for designers, creators, marketers, founders, and small-business owners exploring what makes AI-powered advertising actually work.
Hosted by Meitu × Designkit
Host & Speaker: Julie Zhu — Global Design Lead, Meitu
📍 Location: 180 Lytton Ave, Palo Alto, CA
👥 Limited to ~20 guests
💻 Bring your laptop
🍕 Food & drinks provided
About the Event
AI has made it easier than ever to generate content.But generating more doesn't necessarily mean creating something people would actually stop for, remember, or buy from.
For our first Designkit workshop at Meitu's Palo Alto office, we're bringing together a small group of designers, creators, marketers, founders, and small-business owners to explore a more practical question:
What makes an AI-generated ad actually feel creative, relevant, and brand-ready?
We'll look at how Black Friday trends, cultural signals, and consumer behavior can be translated into creative ideas for real brands, experiment with AI-powered creative workflows, and put those ideas to the test through a fast, hands-on sprint.
This isn't a traditional product presentation.
It's a working session for people interested in the intersection of AI, creativity, advertising, and small-business marketing.
You'll see a live creative workflow, build something yourself, exchange ideas with other creatives, and hear direct reactions from marketers and business owners on what actually works.
What We'll Explore
What actually makes an ad scroll-stopping?
How can trends, cultural references, and consumer behavior become creative ideas without simply copying what's already popular?
Where can AI genuinely speed up the creative process, and where do taste, marketing judgment, and creative direction still matter most?
And why does some AI-generated content feel natural and brand-ready, while other work still feels generic or "too AI"?
The Creative Challenge
You'll use Designkit to create a Black Friday marketing concept for a small brand or business. It could be a short video, visual concept, storyboard, social ad, or another lightweight creative prototype.
We're not looking for the most polished execution.
We're interested in ideas that feel:
Relevant · Creative · Brand-Ready · Worth Stopping For
Who Should Join
This workshop is open to anyone curious about AI, creativity, advertising, or building better marketing content.
You don't need to be a designer or an existing Designkit user.
Whether you work on a brand, grow a business, create content, build products, or simply want to explore what's possible with AI creative tools, you're welcome to join.
Agenda
1:30 PM — Doors Open
Check in, grab food and drinks, and meet other attendees.
2:00 PM — Welcome & Mini Talk
Julie Zhu — Global Design Lead, Meitu
A short talk on AI, advertising, and the role of human creative judgment.
2:30 PM — Creative Sprint · Build with Designkit
Get the brief, choose a direction, and start creating. The Designkit team will be around to help with the workflow, but the creative direction is yours.
4:30 PM — Showcase, Feedback & Awards
A few selected participants will share:
Idea → Output → Why It Works
Quick reactions from the room:
What works? What would you change? Would you actually post it? We'll also highlight a few standout ideas and share small prizes.
5:30 PM — Networking
Stay, meet people, exchange ideas, and continue the conversation
Awards
🎁 Winners will receive gift cards and Designkit / Meitu goodies.
🎁 All participants will receive Designkit event credits and event swag, while supplies last.
What to Bring
💻 Laptop 🔌 Charger 🧠 Ideas
We'll provide access to Designkit during the session.
About Designkit
Designkit is an AI-powered creative design platform from Meitu, built to help creators, marketers, small businesses, and brand teams turn ideas into marketing visuals and creative content more efficiently.
We're exploring how AI can go beyond simply generating more content and instead help people discover stronger ideas, iterate faster, and create work that feels relevant to their audience.
About Meitu
Founded in 2008, Meitu builds products and services around imaging, design, and visual creativity.
Today, Meitu continues to explore how AI is changing the way people create, communicate, and build visual content across consumer and business use cases.