Webinar : Customers First
Webinar
Startup Success Series - 6
Customer First:
How to Identify, Validate & Win Early Adopters
One of the biggest reasons startups fail is building a product nobody wants. Founders often fall in love with their idea but forget to validate if there’s a real customer who cares. This session will help founders sharpen their customer discovery process, identify their early adopters, and validate their assumptions before scaling.
Key Learning Objectives:
Understand why customer discovery is critical for startup success
Learn methods to define, segment, and prioritize target customers
Discover strategies to validate customer needs and willingness to pay
Gain insights into how to secure and learn from early adopters
Apply customer validation techniques to refine product-market fit
Target Audience:
Early-stage founders, aspiring entrepreneurs, startup teams, and students building ventures.
Organised by:
Pratyagra Foundation in collaboration with MYRA School of Business, Mysore
