From Zero to First Customer: How Founders Actually Break In
Join Sisters Female Founders for an intimate, curated gathering focused on one of the most critical — and often misunderstood — parts of building a company: finding your first customer.
No matter the industry, stage, or background, every founder faces the same question early on: who will say yes first — and how do you get to them?
This event brings together female founders, operators, and builders to unpack what actually works when you’re starting from zero — no brand, no network, and no clear path in.
🎯 What This Event Is About
This is not a typical panel — it’s a high-signal room designed for:
Founders searching for their first customers
Builders validating ideas or early products
Operators exploring go-to-market and customer discovery
Anyone navigating the “zero to one” phase of a startup
💡 Topics We’ll Cover
How to identify your real first customer (not just your ideal one)
What to do when you don’t have credibility or traction yet
Practical approaches to customer discovery across industries
Turning rejection into insight and momentum
Scrappy, real-world strategies to land early users, pilots, or paying customers
☕ What to Expect
A morning of honest conversations, fresh perspectives, and aligned connections — with women shaping the startup ecosystem.
🗓 Typical Flow
9:00 – 9:20 AM
Arrival, coffee & light breakfast
9:30 – 10:30 AM
Curated conversations (panel discussion)
10:30 – 11:00 AM
Open networking & closing
🏛 About the Host
Sisters Female Founders is a global community empowering women founders to build globally competitive startups.
We connect founders to Silicon Valley expertise, capital, and networks through curated experiences, mentorship, and pitch opportunities.
✨ Interested in sponsoring or partnering on future events? Book time here
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📍 Location
San Francisco
(Exact meeting point will be shared upon approval)