

AI-Powered Content Design for Data Storytelling for Sports
A great data story is one part data analysis and another part design; bringing them together is a core skill in data storytelling.
In this free, hands-on workshop, we'll explore different ways to leverage AI to create and design your sports data story. You'll learn how to choose the right format for your story, use AI tools to speed up production, and design visuals that land without being a professional designer.
What you can expect from this workshop:
An understanding of the storytelling framework – and how you can apply it to building and designing sports data stories.
Hands-on experience designing a social post or carousel using PowerPoint and Canva.
A practical AI toolkit with tools such as Midjourney for imagery, Runway for animation and ElevenLabs for voice-over.
How to assemble the different ingredients – data, narrative and visualizations – into a publishable story.
We'll work through the Data Punk Media content design process live from translating your narrative into a visual structure, to making the design decisions that serve the story rather than distract from it. You'll see exactly how we go from a line chart and a hypothesis to something worth posting.
This is Part 2 of a free 3-part series from Data Punk Media.
Who this is for: Aspiring sports data storytellers, content creators, and analysts who want to turn their analysis into content people actually share.
Format: Live virtual workshop with hands-on design exercises
Cost: Free