​We run GTM, product, and operations through Claude Code. Not just individually — as a team. Shared context, shared files, building on each other’s work.

​We get asked about it a lot. So we’re opening up.

​Join us for a free afternoon where two founders show how they use Claude Code for completely different jobs — and how they work together through it.

​Disclaimer: we’ll also show how we use Palette to share context across the team and how it fits our workflows. But this isn’t a sales pitch. If anything, it’s a sales pitch for Claude Code and the tools we use.

​What you’ll get:

• ​A general intro to Claude Code

• ​Live demos — how we use it for GTM and for product

• ​How we share context and build on each other’s work

• ​Honest conversation about what works and what doesn’t

• ​Drinks and good company

​If you use AI at work and want to see how another team actually works with it — come by.

​Agenda

• ​15:30 — Doors open, coffee

• ​16:00 — Claude Code intro + how we run GTM with it — quick intro to Claude Code, then a demo of how we actually use it for GTM work. Content, coordination, accounts. And how we share context so the next person picks up where you left off. Brian Kyed, Palette

• ​16:45 — How we build product with it — live demo in our actual codebase. How Christian builds real features and picks up context from what the rest of the team has done. Christian Lomholt, Palette

• ​17:15 — Open floor — Q&A, share what you’re doing, compare notes 

• ​17:45 — Drinks + networking

​Speakers

• ​Brian Kyed — CCO & Co-founder, Palette. Previously Airtame.

• ​Christian Lomholt — Co-founder, Palette. Previously Podimo, Planday. Runs product at Palette.

​Exact address will be shared closer to the event, but it's central Copenhagen.