

From “Extra Hands” to Trusted Partner.
Many brilliant freelancers undersell themselves without realising it. They let imposter syndrome influence their pricing, over-deliver to prove their worth, and present their skills in ways that do not reflect their true value.
This workshop offers a new way to think about your freelance offering that is rooted in self-confidence. We will explore how to spot people-pleasing in your packaging, shift from being seen as an extra pair of hands to a trusted partner, and understand the value you bring to your clients.
You will leave with:
A clearer picture of where your current offer might be underselling you
Practical ways to reframe and communicate your value
The confidence to design or refine your services to work for you
This is not about having it all figured out overnight. It is about re-orienting how you approach your offer so that the next steps you take in pricing, positioning, or packaging all reflect the value you bring.
📣More about our speaker:
Imogen is an ecommerce consultant, coach, and recovering people pleaser. She helps FMCG, fashion and lifestyle brands to design e-commerce strategies and solutions that are profitable, ambitious and grounded in reality. She is known amongst her friends and colleagues as the ultimate hype-girl.
Website: www.imogencrawford.com
Linkedin: https://www.linkedin.com/in/imogen-crawford/
Substack: https://theecommercecoach.substack.com/
🎟️ Elsie Member Code: ELSIEMEMBER (if you use this code without being a member, I'll have to remove your ticket 💔)
📹 The event will be recorded and participants will receive a copy the next day. Elsie Members will have access through our virtual library of webinar recordings.