How to defend your company’s interests against Big Tech: The Proxistore vs Google story

​Have you heard the story of Proxistore versus Google? A local scaleup from the Brabant Wallon that stood up to one of the biggest tech giants on the planet… and won. On 12 March 2026, we open the doors of The POD to bring you the inside account of how a small Walloon tech company defended its patents, leveraged European legislation and pushed Google to comply.

​You will hear how this local scaleup held its ground during an intense legal and financial battle, why a Belgian judge supported Proxistore’s arguments and how a series of strategic mistakes ended up costing Google one million euros per hour over seventy-six hours. Beyond the legal story, this event is a powerful reminder that size does not define strength. With the right IP strategy, preparation and mindset, even a GAFAM can be challenged.

​This evening will dive into patents, digital sovereignty, European legislation, astreintes, abuse of dominant position and what really happens when a Walloon company refuses to yield to a global platform. It will also show entrepreneurs how to prepare for this kind of confrontation, how to protect themselves and how to avoid becoming dependent on foreign monopolistic solutions.

​An evening for entrepreneurs who want to understand how to defend their innovations, stand tall, stay ambitious and navigate a world dominated by Big Tech.

We will also have the pleasure of welcoming Pierre-François Lovens (La Libre), who will moderate the evening and guide the discussion.

See you there!