Yield! book reading and signing in SF with Ari Paparo

​I'll be reading a bit from Yield, How Google Bought, Built, and Bullied its Way to Advertising Dominance. Then we'll do a Q&A with Mike Driscoll, followed by networking, food, and drinks.

​The venue is a warehouse-turned-film studio in the Mission, with a wood-fired brick oven as its hearth, from which we’ll be serving fresh pizza courtesy of a Michelin-starred Cotogna chef, along with drinks.

​We're gathering a group of VIP founders and execs who have lived through Google’s epic two-decade campaign to dominate digital ads.

Books will be available for sale, and I will happily sign anything you give me to sign.

​Thank you to Rill Data for sponsoring this talk.