The Compelling Messaging Needed to Build a $10K Business
Most solopreneurs can solve problems for their clients, but struggle to communicate their own value.
They show up well in meetings, deliver excellent work, and often win through sheer effort — but their message isn’t doing enough of the work for them.
Instead of opening doors, their messaging creates confusion.
Instead of earning curiosity, it forces them to over-explain.
Instead of generating momentum, it stalls opportunities.
In this workshop, you’ll learn how clear, concise, and compelling messaging becomes the foundation of productive networking calls, sales conversations, and growth opportunities.
We’ll cover:
The 3C Messaging model
How to craft your “What–Who–How” message
The simple structure for effective networking and sales calls
You’ll leave with messaging you can use immediately — in introductions, outreach, sales calls, and partner conversations — messaging that actually moves people to take action.
Ideal for: Solopreneurs, consultants, and fractional professionals who want a simple, repeatable way to describe what they do so the right people lean in instead of tune out.
This workshop is the introduction to my 12-part Strategy Design Workshop series. It also outlines the core principles behind our growing Strategy Design Masterminds for solopreneurs.
To learn more about our masterminds, please click here.