In this edition, we’ll explore how to understand human taste and behaviour more deeply, and what it means for building products people genuinely enjoy. You’ll see two perspectives on the same challenge: making sense of what people say, what they choose, and how they act — and turning that into usable product insight.

Featuring

TasteRay — an AI-powered approach to capturing taste beyond “likes” and “ratings”, leaning into context, vibe, and preference patterns to make recommendations feel more personal.

Website: https://www.tasteray.com/

Haip — a platform helping teams (especially in games and interactive experiences) run research and playtests in real-life contexts, turning natural behaviour into structured, actionable insights.

Website: https://haip.space/

Who it’s for

Builders across product, UX, research, data, AI, founders, creators, gamedev folks — and anyone curious about how preferences form and how behaviour can be understood (and misread) by tools and models.

Hosted by

ETHWarsaw at Kolektyw3 — a curated community space in Warsaw for people building at the intersection of web3, AI, and emerging tech.

Learn more: https://ethwarsaw.dev/kolektyw3