Up Club Huddle Up: Beyond ROAS: How do growth & brand really work together?
THIS IS JUST FOR PAYING UP CLUB MEMBERS 🎟️
Topic: - Up Club Huddle Up: Beyond ROAS: How do growth & brand really work together? - thanks to Hannah Manville for hosting this one!
Details:
Statements like “Growth marketing today is mostly paid media.”, “You can’t afford brand until you’re profitable.” are no longer relevant in 2026.
How do high performing teams manage their approach and division of growth vs. brand?
What is a standard split of spend on growth vs. brand?
How do we actually measure brand?
Reminder: Huddle Ups are intimate, focused discussions on a specific topic. They are online, so you can be anywhere. They are capped at a maximum of 8 members in each session.
The structure of the sessions will be:
Intros from everybody
20-30 mins from host to learn about the topic
20 mins for Q&A
A Huddle Up is NOT a talk, or a workshop or a lecture! These are open discussions to bring along your questions.
To make sure they remain a great experience we need to make sure we have enough people on each session. Therefore we operate a 3 strike rule for no-shows. If you can't make it and don't tell us in advance that will be a strike!
DO YOU WANT TO HOST A HUDDLE UP -- FILL OUT THIS FORM