Scaling in France - How-to Sales
🇫🇷 France Is Calling (Part II): From GTM to Closed Deals
You’ve mapped your go-to-market strategy.
Now it’s time to turn it into conversations, meetings and real traction.
As a follow-up to our first session on expanding to France, this workshop goes hands-on. Organised by Berlin Innovation Agency, as part of the ClimateX Go Global programme, this session is shifting from strategy to execution, sharpening your sales approach and pressure-testing your GTM before you step into the French ecosystem.
What we’ll focus on:
✔ Reviewing and refining your France GTM strategy based on your first session insights
✔ Adapting your sales narrative for French buyers (what resonates, what doesn’t)
✔ Practical outreach tactics to secure meetings before ChangeNow
✔ How to qualify leads fast during the conference
✔ Turning conference conversations into post-event follow-ups that actually convert
Our speaker, Andrea Vaugan, returns to bridge strategy and execution, helping you align positioning, messaging, and sales motion so that when you arrive in Paris, you’re not just “present”… you’re prepared.
Expect direct feedback, concrete suggestions, and tactical adjustments tailored to your expansion stage.
Think of this as your sales rehearsal before the big stage.
Come ready with:
Your refined France GTM outline
Your current pitch / sales deck
2–3 target profiles you want to meet at ChangeNow
By the time you board that train or plane, you’ll have a sharper message, clearer targets, and a concrete action plan to maximise every handshake.
Let’s move from expansion plans to expansion momentum. 🚀
This initiative is co-financed by Berlin Goes International and the European Regional Development Fund.