Founder Real Talk @ EF - How to Find Product-Market Fit
Founder Real Talk @ EF — How to Find Product-Market Fit
Date: Thursday, April 16, 2026
Time: 6:00 PM - 9:00 PM
Where: Entrepreneurs First — San Francisco, CA
Presented by: Wisdom Partners, Sway, & Startup Intros
What We’ll Cover
Building a product that people actually want to use and pay money for
Making sense of user data and feedback to make smart choices on how to adjust your product strategy
How to tell when it's time to pivot or try something new, or when to stay the course
What positive early growth signals look like, and making sure you're not optimizing your product for the wrong type of customers
The role of marketing and distribution, and how they fit into the process of finding PMF
Who Should Attend
Pre-seed & Seed stage founders who have a product in market and aren't seeing the hockey-stick growth they were hoping for
Operators planning to launch a product or major feature soon, who need a plan of how to make sense of user data and feedback
Investors and advisors that want to add more tools to their toolbelt to help better support startups in their own networks and ecosystems
Our Panelists
Daniel Chapellin Castillo is the co-founder and Chief Operating Officer of Wealthing VC Fund and Wealthing VC Club, a boutique investment group focused on post-seed opportunities. His career spans both multinational companies such as Yum! Brands, Abercrombie & Fitch, and Marriott International, as well as high-growth startups. At Wealthing, he oversees fund operations, investment processes, and portfolio support. Guided by the philosophy that “one raindrop raises the sea,” Daniel focuses on implementing practical improvements that compound into meaningful results for founders and investors alike.
Chelsie Hall is the founder and CEO of ViralMoment, a social video analytics platform used by many of the world’s leading brands to understand cultural trends and emerging consumer behavior. Chelsie believes social media has become the primary environment where culture—and purchasing decisions—are formed. Through ViralMoment, she provides brands with real-time insight into the narratives and trends driving modern consumer behavior. She brings a unique perspective at the intersection of data, culture, and storytelling.
Alex Caveny is an exited former founder who's now a full-time advisor and consultant for other startups. He supports companies in building and iterating on their products, and helps them make sense of user behavior to understand what's working and what's not. Alex works with multiple accelerators in the Bay Area, such as Berkeley SkyDeck, to support their cohort companies. Through his work at Wisdom Partners, he leverages his background as a founder to coach and support other founders on their startup journeys.
Nathan Maton is the Managing Director of Basal Capital, an early-stage venture fund focused on pre-seed & seed repeat founders. He's a three-time founder himself, most notably co-founding CrypToadz in 2021, which grew to over $500 million in secondary market volume. Before starting Basal, he held operator roles at Google, Khan Academy, IDEO, and Omada Health.
Format
6:00 - 6:30 PM: Welcome + Networking
6:30 - 6:35 PM: Opening Remarks and Panel Intro
6:35 - 8:15 PM: Moderated Panel Followed By Audience Q&A
8:15 - 9:00 PM: Open Networking
About Founder Real Talk
Founder Real Talk is a monthly panel talk series put on by Wisdom Partners and Sway to help founders on their startup journeys by bringing together expert panelists to discuss a different action-oriented topic each month. Subscribe to our Luma calendar to get informed as soon as our next events go live!
Our Sponsors
Thank you to our sponsors whose support allows to host these great events!
Entrepreneurs First (EF) turns exceptional individuals into funded founders. Some might have an early idea, others may need a cofounder. What matters is their potential. They back these founders first, then give them a bridge to Silicon Valley. To date, their companies are worth > $16B.
Your Hosts
Wisdom Partners is a founder coaching and consulting firm that helps Seed through Series B founders succeed at every step of their founder journey. Led by Dr. Josh Broward, Wisdom Partners boasts a 12-coach roster of specialists spanning organizational leadership, product, GTM, sales, PR, and everything else in between. They offer both 1-on-1 advising, as well as group off-sites, to support founders in any way they need.
Sway makes hosting events simple by handling the planning, sourcing, and promoting for you. Whether it's a corporate conference in NYC or an intimate dinner in SF, Sway handles every detail for you. They're not just another event planner, they're a strategic partner to ensure your event leaves a lasting impression on guests and stakeholders.
Startup Intros is a media and intelligence platform that helps early-stage founders incorporate, stay informed, and land the right investors. Startup Intros replaces cold outreach and guesswork with intelligent founder-investor matching — so the best founders meet the right investors, not just the most connected ones.