Creating Place with Primo Orpilla, O+A Studio
This month’s Futurespaces sessions are supported by HYZ Studio.
About the Presentation
Design naturally gravitates toward narrative. The choices a designer makes — shaping space, orchestrating light, applying color — come together into a clear and intentional theme. Without it, design risks feeling arbitrary and lacking purpose. At Studio O+A, a multidisciplinary San Francisco firm that has pioneered new ideas about work and workplace for companies like Slack, adidas, Microsoft, and Hyundai Motor Group, co-founder Primo Orpilla has spent his career doing exactly that: building spaces where story and design are inseparable.
Join us for a live presentation with co-founder Primo Orpilla, followed by a Q&A in this intimate, not-to-be-missed session about creating place.
Lobby/Reception, adidas EVE, Portland
Photographer: Garrett Rowland
Tiki Room, Intuit Atlanta, Home of Mailchimp
Photographer: Seamus Payne
About our Speaker
Primo Orpilla is the co-founder of Studio O+A, a multidisciplinary San Francisco design firm recognized for pioneering new ideas about work and workplace. O+A's groundbreaking projects for companies such as Slack, adidas, McDonald's, Yelp, Microsoft, and Hyundai Motor Group have shown how design can transform the workplace into a catalyst for creativity and a driver of change. In addition to his firm's commercial work, Primo has led a wide range of experimental initiatives — from pop-up installations to next-generation office prototypes to new conceptual furniture design. During the pandemic, he guided his team in developing innovative space types for hybrid offices and the next generation of work, resulting in two widely shared guides, A Toolkit for the Times and The Eco Playbook. A frequent lecturer on design and the future of workplace, Primo speaks at schools and design conferences globally, inspiring the next generation of designers to draw on personal experience as their model for creating a better world.
O+A Typologies Map
About our Sponsor
HYZ Studio creates immersive, story-driven experiences for museums and brands. They design interactive environments that turn audiences into participants, focusing on meaningful, memorable engagement.
About Futurespaces
Founded and led by Josh Goldblum (Bluecadet) Futurespaces offers live webinars and in-person tours that provide valuable insights into the creative process of creating contemporary experiences.