The Future of Fashion at SXSW: The Next Fashion Stack
The Next Fashion Stack
An Official SXSW 2026 Event
Co-Hosted by REFIND × Pickle
March 12 | Austin, TX
REFIND and Pickle are coming together to host one of the only fashion-focused official events during SXSW — a full-day experience exploring where fashion, commerce, community, and technology converge.
ABOUT REFIND
REFIND began as a fashion community + now building the tools to power it for brands and consumers.
Our new SaaS platform connects physical engagement to CRM and measurable growth — quantifying the in-person customer journey.
We’ll be showcasing it at SXSW.
ABOUT PICKLE
Pickle is a peer-to-peer fashion rental platform where you can rent the best brands from the coolest closets around the country. Download Pickle for access to 375K+ items to rent, no subscriptions, and same-day delivery right to your door.
Before you come: Make sure you have your Pickle profile set up so you can get access to the event. If you don't have the app, its free to download here: https://pickle.onelink.me/sL3L/3yjg9ox7
Need outfit inspo? Check out our lookbook in the Pickle app for rentable looks: https://pickle.onelink.me/sL3L/1tq1lb0y
Morning Programming
10:00 AM – 11:30 AM
INVITE ONLY Female Founder Coffee Networking
(Intimate, curated founder gathering)
Main Experience
12:00 PM – 6:00 PM
Doors Open | Pop-Ups + Brand Demos + Panel conversations
Explore emerging fashion-tech platforms, retail concepts, and curated brand activations throughout the space.
Meet our partners for our 2026 activation:
Fashion Tech Demos
Pickle | REFIND OS | Coblr | Content Bar | Looking Glass
Fashion Brand Pop-Up Experience
House of Alaan | June Mae Co | Flair Goods | De mafe swim | Zena Ziora | Liieve | Mixd Fashion | and many more!
Special gifts by Mad Hippie
Panel Schedule:
1:00 – 1:40 PM
The Next Commerce Stack: Infrastructure, Content & Commerce
How modern brands are built today across platforms, content ecosystems, and commerce infrastructure.
Panelists:
Génesis Miranda Longo — Shopify
Chiso Osuji — Founder, Zena Ziora
Samantha Gold — Founder, Atlas Row
Cristina Garcia — Founder, 787 Social / Co-Founder, Content Bar
2:30 PM – 3:10 PM
How Community-Led Brands Thrive in an AI World
A conversation on how peer-to-peer platforms are building trust, empowering everyday creators to monetize, and using authentic community signals to cut through AI-driven noise.
Speakers:
Julia O’Mara — Pickle
Mary Grace Scully — Locker
4:20 – 5:00 PM
Owning the Signal: The Tools Powering Culture-Led Commerce
How creators, brands, and platforms are interpreting cultural signals and turning community momentum into real business growth.
Moderator:
Loriza Ibarra — Founder, REFIND
Panelists:
Jacob Pace — Founder, Flighthouse
Sarah Gav — ManyChat
Catherine Lockhart — Founder, Shelter Skin
Evening Programming
6:00 PM – 7:30 PM
Happy Hour Networking Mixer at Brass Poppy
Meet and greet with founders here.
Runway Experience
Runway Show Tickets Link
8:00 PM Doors Open
8:30 PM Fashion Show Begins
Your Fashion Show ticket includes:
• (1) curated cocktail or mocktail
• Runway presentation
• Music + post-show atmosphere
10:00 PM Event Concludes
More details to come!
Drink sponsors: Offline Wine, Pop Sips, and More.