

Founders & Investors Holiday Gala by Madeline & Co. × Light DAO (NYC)
• What’s happening: An Innovation-meets-culture holiday celebration at a speakeasy in Soho with dinner + party.
• Who’s coming: 150 founders, investors, and artists who care about building with purpose.
• Why it matters: A gathering where ambition meets creativity, supporting The Madeline Mission for children with PKAN.
• Dinner: 7–9 PM, three-course, family-style, limited to 50 guests.
• Party: 9 PM until late, DJs, performers.
• Dress code: Cocktail, festive, formal.
• Access: Dinner guests automatically get into the party. RSVP required.
This December, two worlds tune in to the same signal.
#ExcelsiorEdge, a community of strategy-forward founders and investors by Madeline & Co. and Strategy Market, teams up with Light DAO, the global network of conscious entrepreneurs and creators, for a night that blends clarity with rhythm, ambition with ease.
The Light of Strategy is a night to connect with 150 of NYC's best innovators, the ones building differently, founders who lead with purpose, investors who play the long game, and artists who remind us why it all matters.
At 9 PM, the lights dim, the sound rises, and the room transforms. DJs, dancers, and live performances carry us through the night. It’s SoHo speakeasy energy with heart.
Before the celebration begins, a private dinner for 50 guests will set the tone. From 7 to 9 PM, a three-course prefix await a curated table of founders, investors, and artists. ($114 prix-fixe · three-course family-style service) A portion of the dinner proceeds will support The Madeline Mission, funding research and treatment for children battling PKAN. Learn more on People Magazine and Daily Mail.
Dress Code: Cocktail attire. Festive. Formal.
Dinner: 7-9PM Limited to 50 guests
Party: 9 PM until late, 150 guests
RSVP: Required
Important Notes:
The dinner is non-refundable.
If you are unable to attend, you may transfer your seat to a guest of your choice.
Seats are limited and requests are approved on a rolling basis.
All dinner guests receive automatic access to the after-party.
If you would like to sponsor this event, or future events, reach out to us at hello [@] madeline.one
About your hosts:
Madeline & Co. + Prince Rumi
Madeline & Co. – is the first brand-development platform built on a proprietary reasoning model, Madeline-s1., designed to help founders, in-house teams, strategists, and agencies build and execute faster, with clarity and precision.
I'm Prince Rumi—founder of Madeline & Co., Strategy Market, The Agency, and Brand Melody. I’ve spent over a decade helping startups, SMBs, nonprofits, and enterprises build their brand strategies, and I'm currently collaborating with legendary brand strategist (and my mentor) Marty Neumeier on turning his Strategy novel Scramble into a film.
As a community builder, I have hosted 44 events over the past 2 years, bringing together the city's thought leaders for evenings of dialogue and discovery, fostering a sense of community in New York City's hidden enclaves.
Light DAO + Shelley Tanner, NYC Chapter Lead
Light Dao is an invite-only trusted global community of conscious investors and entrepreneurs. Our members are heart-led, value personal growth, care about our environment, and do business as a force for good to make an impact. Purpose meets passion generates profit. Our mission is to bring abundance for all through enlightenment, expanding the collective consciousness, and empowering values-aligned relationships. Together, we are co-creating a thriving regenerative future for humanity.
Shelley Tanner is the Founder & CEO of Haystack, building task-based, game-driven hiring tools that help employers see talent for what people can do - not what’s on a resume. An exited CEO, she now leads Haystack’s mission to make hiring more inclusive from the start, with a special focus on autistic and neurodivergent job seekers. Shelley brings decades of experience running complex live and virtual events, and serves as NYC Chapter Lead for Light DAO, where she’s hosted community gatherings for over a year.