Up Club Huddle Up: How People-Led Branding Will Win in Social Media in 2026
THIS IS JUST FOR PAYING UP CLUB MEMBERS 🎟️
Topic: - Up Club Huddle Up: How People-Led Branding Will Win in Social Media in 2026 - thanks to Lizzie Bielicki for hosting this one!
Details:
Why personal branding will become a core growth channel for brands in 2026
How trust is shifting from logos to people - founders, employees, and teams - and why authentic voices outperform polished campaigns in the age of AI
How founder- and employee-led content is vital to drive brand awareness, trust and demand
Leveraging both founders and employees as the brand’s distribution engine, creating authentic engagement at scale.
What brands need to do now to win with personal branding and EGC
Simple systems, content pillars and culture shifts that make personal and employee-generated content consistent, visible and high-impact for 2026
Reminder: Huddle Ups are intimate, focused discussions on a specific topic. They are online, so you can be anywhere. They are capped at a maximum of 8 members in each session.
The structure of the sessions will be:
Intros from everybody
20-30 mins from host to learn about the topic
20 mins for Q&A
A Huddle Up is NOT a talk, or a workshop or a lecture! These are open discussions to bring along your questions.
To make sure they remain a great experience we need to make sure we have enough people on each session. Therefore we operate a 3 strike rule for no-shows. If you can't make it and don't tell us in advance that will be a strike!
DO YOU WANT TO HOST A HUDDLE UP -- FILL OUT THIS FORM